action in rural sussex

Branding and promotional material

Action in rural Sussex (AirS) is an independent charity that exists for all people living in rural areas of Sussex but especially those who are at risk of isolation and/or disadvantage, and for whom rural life brings an additional challenge and cost to their daily lives.

They are committed to helping people overcome the challenges caused by their rural location, with a vision for a thriving, economically active rural Sussex full of choice and opportunities for everyone, regardless of their circumstances.

hrscreative were commissioned to rebranded AirS. Their old brand no longer reflected the charity, with its expanding services and more involvement with residents. hrscreative designed an umbrella brand with complementing sub brands with a strong colour palette. This was carried through to stationery, exhibitions and leaflets. In addition to this we have also worked with them on their Annual Report & Accounts.

Thank you. Our new brand is a fresh modern look, exactly how we want to be perceived and the sub brands makes our expanding services so much easier to promote.

Chief Executive, Action in rural Sussex